Performance Marketing/Social Media

In February, 2020, I was recruited onto QVC’s $85-million winning initiative team to support Performance Marketing. It was an honor to be chosen as the sole social copywriter. We were tasked with producing high-profile paid social marketing content designed to attract new shoppers while maintaining our appeal to our core customer. Take a look at a few assets we created as a result.

Hunter McGrady Instagram Story

This Instagram story announced the brand launch of All Worthy by Hunter McGrady.

AnyBody® Lounge and Sleepwear

Animated Facebook and Instagram ads.

An animated ad for Facebook featuring product shots and fun dynamic text.

Carousel Ad

A common Facebook ad that displays your most prominent products.

Facebook & Instagram Ads

The paid social ads I write feature trending items, high-profile brands, and limited-time deals.

Affiliate Newsletter

Copy from the monthly newsletter QVC shares with its marketing partners.

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