Performance Marketing/Social Media
In February, 2020, I was recruited onto QVC’s $85-million winning initiative team to support Performance Marketing. It was an honor to be chosen as the sole social copywriter. We were tasked with producing high-profile paid social marketing content designed to attract new shoppers while maintaining our appeal to our core customer. Take a look at a few assets we created as a result.
Hunter McGrady Instagram Story
This Instagram story announced the brand launch of All Worthy by Hunter McGrady.
AnyBody® Lounge and Sleepwear
Animated Facebook and Instagram ads.
An animated ad for Facebook featuring product shots and fun dynamic text.
Carousel Ad
A common Facebook ad that displays your most prominent products.
Facebook & Instagram Ads
The paid social ads I write feature trending items, high-profile brands, and limited-time deals.
Affiliate Newsletter
Copy from the monthly newsletter QVC shares with its marketing partners.